mexicana airlines print & ooh

 

popcorn

This print and out of home campaign was developed to announce that Mexicana Airlines was an official sponsor of the 3rd International Contemporary Film Festival in Mexico. Because the client had no budget designated for this project, it was developed with less than a couple hundred bucks, which was used for (royalty free) stock photos of sky. Since there were no resources for anything else, I was the sole photographer and digital retoucher. I even had to provide the popcorn.

 Finalist Círculo de Oro Festival (Mexico) Print Category

Finalist
Círculo de Oro Festival (Mexico)
Print Category

palomas 3a_layout.jpg

COPY TRANSLATION: Mexicana. Proud sponsor of the 3rd International Contemporary Film Festival.

 
palomas 3b_layout.jpg

COPY TRANSLATION: Mexicana. Proud sponsor of the 3rd International Contemporary Film Festival.

 
 

client

mexicana airlines

agency

olabuenaga chemistri
(now leo burnett mexico)

roles

concept, art direction, photography

media

print, out of home

awards

cÍRCULO DE ORO (MEXICO) FINALIST